About

David J. Cocks CompensationMaster is devoted to helping companies increase productivity and profitability by successfully creating and managing compensation planning.

The company offers a unique and very powerful approach to systematizing sales force compensation. Developed and continually enhanced over more than 20 years, it is currently used to manage more than 60,000 sales professionals for companies around the world.

The results of those years of experience:

Clients experience three times more profit than the industry norm, making them financially stable even in challenging times, positioning them to acquire competitors and delivering security to management, sales representatives and employees.
Production and revenue increase significantly. In the first year after the system is introduced – with the same sales force – revenue typically increases 30%.
Sales force retention rates average more than 97%.

In the residential real estate industry, CompensationMaster's system has been used by some of the largest and most successful firms in the world, including Coldwell Banker United, Prudential Fox & Roach, The Keyes Company, and Royal LePage Residential Real Estate Services, as well as many smaller firms.

CompensationMaster's approach has also been introduced to a number of other verticals, and has been successful in every industry in which it has been tried.